2024年2月新書目錄

應用科學類 (共11冊)
書名/作者 出版項 索書號
YouTuber對購買意願之影響 : 美妝產業的炫耀性消費與模仿行為 = The effect of youtuber on purchase intensions : the conspicuous consumption and imitative behavior of cosmetic industry / 顏, 昊心 2023 494.1 0163 2023
行動支付點數回饋對消費者行為的影響 : 以LINE Points為例 = The research of the points reward of mobile payment on consumer behavior : take LINE Points in Taiwan as an example / 韓, 友真 2023 494.1 4444:17 2023
合作致勝 : 台灣生醫產業廠商選擇合作夥伴的策略盤算 = Partnering up : the strategic intents of choosing cooperators in Taiwan's biotech and medical industries / 謝, 旻浩 2023 494.1 0463 2023
探討網路消費者對購買環保杯的網路忠誠度 : 以台灣大象杯於嘖嘖平台為例 = Discussion internet consumer behavior on buying reusable cup to e-loyalty : take the elephant cuppa in Taiwan on the Zeczec platform as an example / 楊, 士弘 2023 494.1 4641:3 2023
新冠肺炎疫情對工作者之影響 : 以正念與韌性探討為例 = Impact of Covid-19 on workers : an example of resilience through mindfulness / 祖, 愛寧 (Ramirez, Anais Zurita) 2023 494.1 3723 2023
網紅之故事行銷與網路口碑行銷探討 = The study of internet celebrity's storytelling marketing and electronic word-of-mouth / 王, 韋頡 2023 494.1 1044:10 2023
幽默迷因與病毒行銷在廣告之探討 = The study of humorous memes and viral marketing in advertising / 姚, 尹 2023 494.1 4217 2023
第三代家族經營餐廳所面臨之挑戰與機遇 : 台灣與法國家族企業之比較分析 = A comparative analysis of the history of family businesses in Taiwan and France, examining the challenges and opportunities faced by third-generation family-owned restaurants / 姜, 恬惠 (Jeanneney, Thaïs Agathe) 2023 494.1 8095 2023
以正向心理學觀點探討線上購物之心流體驗與幸福感 = Flow experience and well-being in online shopping : a positive psychology viewpoint / 金, 蘿拉 (Santó, Laura Jené) 2023 494.1 8045:2 2023
知行合一 : 電腦業面對新科技發展的策略因應 = To see, and to act : strategic responses to new technology development in computer industries / 李, 俊融 2023 494.1 4021:2 2023
新時尚的崛起 : 比較快時尚與綠時尚 = Booming of the new fashion : compare fast fashion to green fashion / 馬, 佩瑄 2023 494.1 7121:2 2023
淺嚐人生百味,社會企業協助無家者脫遊探討 = Exploring the role of social enterprises in assisting the homeless in overcoming homelessness : a case study of “Do you a flavor” / 蕭, 程澤 2023 494.1 4423:3 2023
臺灣女性無家者生活困境之探討 = An exploratory study on the struggles of female homeless in Taiwan / 伍, 安瑜 2023 494.1 2131:2 2023
不同子宮頸癌篩檢策略之臨床評估與預算衝擊分析 = Clinical evaluation and budget impact analysis of different cervical cancer screening strategies / 王, 玉皎 2022 490 1012 2022
消費者使用直播商務之研究 : 影響使用意願之因素與服務品質之衡量 = A study of consumer shopping behavior in live streaming commerce : factors affecting usage intention and measurement of service quality / 劉, 耀宇 2023 490 7293 2023
基層醫療診所病患正確用藥知識、態度、行為之研究 = A study on knowledge, attitude and behaviors of correct medication usage among patients at primary medical clinics / 陳, 韻惠 2023 412 7505 2023
失智症患者家庭主要照顧者對於長期照顧機構選擇因素之探討 = Study on the factors of selecting long-term care facilities by the main family caregivers of dementia patients / 王, 雅萱 2023 419.7 1074 2023
高齡失能患者家庭功能與其家庭主要照顧者需求之探討 = The study on the family function and the needs of their family primary caregivers with disabled elderly / 紀, 佩君 2023 419.7 2721 2023
肺癌病人首次接受化學治療期間症狀負荷及復原力之變化及其相關性探討 = The course and interrelationship of symptom burden and resilience in lung cancer patients undergoing chemotherapy / 陳, 之頤 2023 419.6 7537 2023
應用仿翻轉教育提升社區長者居家防疫化學危害識能 = Implementation of flipped education to improve home prevention chemical hazard literacy for the elderly within the community / 柯, 嘉琳 2023 419.6 4141 2023
購買前階段的電子客戶關係管理、顧客滿意度與顧客忠誠度之研究 : 以台灣便利商店為例 = The effect of the pre-purchase stage of E-CRM on customer satisfaction and customer loyalty : an empirical study on Taiwan convenience stores / 羅, 頌茵 2023 494 6084:2 2023
價值共創如何為獨立遊戲開發者帶來更大的成功機會 = How value co-creation brings indie game developers greater chances of success / 黃, 善恩 (Ng, San-En) 2023 494 4486:4 2023
品牌應用程式之遊戲化如何影響顧客忠誠度 = How gamification of branded applications affects customer loyalty? / 黃, 雅詩 (Wong, Nga-Sze) 2023 494 4470:5 2023
消費者我族主義對於品牌形象以及產品評價的影響 : 以高級皮製品為例 = Consumer ethnocentrism on brand image and product evaluation : the case of the luxury leather goods / 包, 斯卡 (Imbault, Oscar Marc Jacques) 2023 494 2742:4 2023
服務創新、顧客知覺價值、心流與顧客忠誠度之關聯性研究 : 以餐旅產業為例 = The relationships among service Innovation, customer perceived value, flow experience, and customer loyalty in the hospitality industry / 鍾, 永適 (Kornelius, Sebastian) 2023 494 8233:2 2023
銀行業數位化轉型對使用者體驗的影響 = The effect of digital transformation on user experience : a study of the banking industry / 陳, 煜修 2023 494 7592:2 2023
比特幣在台灣和印尼使用 = The use of Bitcoin in Taiwan and Indonesia / 黃, 偉萬 (Putra, Setiawan) 2023 494 4424:30 2023
社會責任報告符合GRI規範的比較 : 以台灣與印尼為例 = Comparison of CSR report in compliance with GRI standards : evidence from Taiwan and Indonesia / 蘇, 志曜 (Setiawan, Ryan Arie) 2023 494 4446:3 2023
新冠疫情下,產品創新之接受度與購買意願及影響購買因素研究 : 以韓國家電為例 = Under the impact of Covid-19, the research of the acceptance and purchase intention of innovative products, as well as the factors affecting the purchase of such products, taking Korean home appliances as an example / 陳, 淑雅 2023 494.1 7537 2023
企業永續發展與創新成功因素分析 : 以X公司綠色鑄造為例 = The analysis of successful environmental innovation factors for sustainable development in business : a case study of X company's green casting / 呂, 慧甄 2023 494.1 6051 2023
後疫情時代智慧醫療之服務創新與商業模式探討 : 以F醫院為例 = The service innovation and business model of smart healthcare in post-epidemic era : an example of F hospital / 陳, 妍菁 2023 494.1 7544 2023
溫室氣體減量與企業價值之關聯 : 溫室氣體排放認證之調節效果 / 李, 偉綸 2023 495 4022 2023
溫室氣體減量與公司價值的關係 : SDGs實踐程度的調節效果 / 陳, 佩慈 2023 495 7528:2 2023
溫室氣體減量與企業價值 : ESG績效排名之調節效果 / 賴, 俊宇 2023 495 5723 2023
投資策略與綠色金融績效間之關聯性 : 以台灣金融業為例 = The relationship between investment strategy and green finance performance : evidence from financial industry in Taiwan / 劉, 祐宏 2023 495 7233 2023
發卡銀行品牌形象、顧客關係管理及顧客服務滿意度對顧客忠誠度的影響 = The impact of card issuing bank's brand image, customer relationship management, and customer service satisfaction on customer loyalty / 陳, 佳妏 2023 495 7524:7 2023
數位準備度對會計師事務所數位轉型及組織能力之影響 = The impact of digital readiness on accounting firms' digital transformation and organizational capabilities / 黃, 允緹 2023 495 4422:8 2023
視障者友善職場樣貌的實踐 : 一位視障者家屬擔任主管之生命敘說 = The conducive workplace practice for the visually impaired : the life narrative of a visually unimpaired family member who is also the supervisor of a visually impaired person / 廖, 美枝 2023 494 0084:5 2023
非屆齡退休人力運用與生活滿意度關係之探討 : 以警察人員為例 = Discussion on the relationship between the use of non-age retired manpower and life satisfaction : take police officers as an example / 林, 振仕 2023 494 4452:6 2023
非營利組織稅捐優惠之探討 = Discussion on taxes incentives for non-profit organizations / 蔡, 玉卿 2023 495 4417:4 2023
經理人調節焦點對審計公費之影響 : 以審計委員會與管理者能力為調節變項 = The impact of CEO regulatory focus on audit fees : the moderating role of audit committee and managerial ability / 劉, 邦渝 2023 495 7253 2023
ESG永續報告書的可讀性與公司績效之關聯性 = The association between ESG report readability and corporate performance / 顏, 愷廷 2023 495 0191 2023
關係人交易與移轉訂價操弄 = The related-party transactions and transfer pricing manipulation / 連, 羿婷 2023 495 3514 2023
公司治理與ESG對於盈餘管理及企業避稅策略之影響 = The impact of corporate governance and ESG on strategies of earnings management and corporate tax avoidance / 陳, 律禎 2023 495 7523 2023
高階管理人員薪酬與ESG對企業盈餘管理及避稅策略之影響 = The impact of executive compensation and ESG on corporate earnings management and tax avoidance strategies / 曹, 珮綺 2023 495 5512 2023
企業策略與ESG品質之關聯 : 加入內部控制缺失之因素 = The association between corporate strategy and ESG quality : incorporating the factor of internal control deficiencies / 賴, 祐群 2023 495 5731:2 2023
應用作業價值管理在品質與流程管理 : 以R公司為例 = Apply activity value management in quality and process management : a case study of R company / 楊, 子儀 2023 495 4612 2023
外部第三方機構認證與非財務績效資訊揭露品質 = External third-party certification and the quality of non-financial performance disclosure / 吳, 忠彥 2023 495 2650 2023
CEO個人特質對企業選擇盈餘管理及租稅規避之影響 = The impact of CEO personal traits on corporate choices of earnings management and tax avoidance / 吳, 承哲 2023 495 2615 2023
會計師自戀人格特質與關鍵查核事項之關聯 : 論主副簽會計師之交互影響 = The association between CPA narcissistic personality traits and key audit matters : exploring the mutual influence of lead and review partners / 鄭, 蕙苓 2023 495 8744 2023